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This year marks 150 years of Shiseido's enduring pursuit of life as the essence of beauty.

The enduring spirit of Shiseido and its hope for the future, handed down in an unbroken line for 150 years, embodies the ethos "From Life Comes Beauty".

The launch of our three limited-edition products honours our 150th anniversary celebration - the fruits of our unique Life Science research in our pursuit of uncovering the relationship between life and beauty.

“From Life Comes Beauty” highlights the essence of beauty and life to inspire changes for a better world and a more fulfilling future.

WITNESS THE CRIMSON CLOUD ART INSTALLATION

Pavilion Main Entrance
29 June - 9 July     |     10am - 10pm

THE CRIMSON CLOUD
ART INSTALLATION

In celebration of Shiseido's 150th anniversary, Shiseido Ginza Tokyo has collaborated with Poh Sin Studio to launch The Crimson Cloud installation for the “From Life Comes Beauty” campaign, aiming to inspire and enrich society through beauty and art.

The installation takes advantage of the sun's movement for an intricate shadow play of crimson overcast, which will form itself during the right moment of the day - creating a mirrored cathedral illusion within the central chamber of the installation. A beautiful sight to behold.

THE CRIMSON CLOUD
ART INSTALLATION

In celebration of Shiseido's 150th anniversary, Shiseido Ginza Tokyo has collaborated with Poh Sin Studio to launch The Crimson Cloud installation for the “From Life Comes Beauty” campaign, aiming to inspire and enrich society through beauty and art.

The installation takes advantage of the sun's movement for an intricate shadow play of crimson overcast, which will form itself during the right moment of the day - creating a mirrored cathedral illusion within the central chamber of the installation. A beautiful sight to behold.

WITNESS THE CRIMSON CLOUD ART INSTALLATION

Pavilion Main Entrance
29 June - 9 July     |     10am - 10pm

WIN SHISEIDO ULTIMUNE™
POWER INFUSING CONCENTRATE 50ML

X 150 BOTTLES TO BE WON!

Take a picture with The Crimson Cloud art installation from 29 June - 9 July at Pavilion Main Entrance and bring home the coveted Ultimune™ Power Infusing Concentrate 50ml x 150 winners.

1. Take a picture
with The Crimson Cloud

2. Upload
to Facebook/ Instagram/Twitter

3. Answer
this question in your caption:
"What does beauty mean to you?" and hashtag #ShiseidoXCrimsonCloud #MyNo1BeautyCompanion #ShiseidoMalaysia

1. Take a picture
with
The Crimson Cloud

2. Upload
to Facebook/
Instagram/Twitter

3. Answer
this question in your caption:
"What does beauty mean to you?" and hashtag #ShiseidoXCrimsonCloud #MyNo1BeautyCompanion #ShiseidoMalaysia

The top 150 best submissions will be chosen as winners!
*Terms & conditions apply

Take a walk down Shiseido's 150th-anniversary
journey by exploring our Future Tunnel*
and other fun activities.
Exclusive sets and promos are also up for grabs!

*only available at Pavilion and Mid Valley roadshows

Pavilion Center Court

27 June - 3 July

One Utama LG Highstreet

4 - 10 July

Spring Mall Center Court A

4 - 10 July

KLCC Ampang Skyline

25 - 31 July

Mid Valley Center Court

25 - 31 July

The Gardens Entrance

22 - 31 August

KLCC Ampang Skyline

25 - 31 July

Mid Valley Center Court

25 - 31 July

The Gardens Entrance

22 - 31 August

150TH ANNIVERSARY LIMITED-EDITION PRODUCTS

The three limited-edition products individually symbolise "Living Innovation", "Heritage", and "Future", which signifies our past, present, and future. The unique designs are inspired by the arabesque motif featured on wrapping papers created in the Taisho era (1912-1926). The crystallisation of Life Science in these three exclusive limited-edition products maximises the power of beauty generated by life.

LIVING INNOVATION

SHISEIDO ULTIMUNE™ Power Infusing Concentrate III 150th Limited Edition

Innovative serum that enhances your inner defenses for healthy, vibrant beauty.

BUY NOW

HERITAGE

SHISEIDO Eudermine Revitalizing Essence 150th Limited Edition

Moisturising lotion for a reborn smoothness and refreshed radiance.

BUY NOW

FUTURE

SHISEIDO ULTIMUNE™ Future Power Shot 150th Limited Edition

Intensified ULTIMUNE serum to unlock your beauty potential in the harsh future environment.

BUY NOW
LIFE AND BEAUTY MUSEUM LIFE AND BEAUTY MUSEUM LIFE AND BEAUTY MUSEUM

TRY IT NOW!
SHISEIDO ULTIMUNE™ POWER
INFUSING CONCENTRATE III
150th LIMITED EDITION

The revolutionary ImuGenerationRED Technology™ formula resists various concerns for a smoother, more resilient skin with recharged radiance, while preserving skin's beauty now and into the future.

REDEEM NOW

DOUBLE INNER
DEFENSES POWER GAME

Like zombies, aged cells continue to damage surrounding cells if left untreated. Zap off these zombie cells to maintain your skin's immunity power with Ultimune!

OUR STORY BEGINS IN 1872.

First privately owned Western pharmacy in Tokyo's glamorous Ginza shopping district.

The shop specialized in novel, high-quality products incorporating the latest Western pharmaceutical research.

USING SCIENCE TO EXPLORE THE ESSENCE  OF BEAUTY

Our interest lies in creating fundamental change not just on the skin surface but from deeper inside.

First testing room in 1916 to research and develop new products. We have evolved from our first testing room in 1916 to research and develop new products to more projects to further discover and distribute skin solutions to the world.

The Cutaneous Biology Research Center, established by Harvard University and Massachusetts General Hospital.

SIRIUS project being jointly conducted by Russia's Institute of Biomedical Problems and NASA.

REAWAKENING
THE BEAUTY WITHIN.

150 years of beauty innovations.

Eudermine marked the beginning of Shiseido's foray into sophisticated, science-based cosmetics, an endeavor that continues to this day with products such as 'our No. 1 serum' ULTIMUNE Power Infusing Concentrate and Essential Energy Moisturizing Cream.

Eudermine
(1897)
Uviolion
(1923)
Deluxe
(1932)
Prior
(1961)
Quiora
(1998)
Evenese
(1971)
Eudermine
(1980)
Eudermine
(1997)
Quiora
(2021)